Since 1997, essmac has collaborated with a variety of people and
departments at the Insurance Corporation of BC (ICBC). These
pieces were created for some the provinces 900 Autoplan brokers:
- Back to School Safety News promoted pedestrian and bicycle
safety for children. The newsletter, aimed at parents, outlined
various programs and events throughout the school year.
- Direct mail postcards from Autoplan brokers – including
insurance renewal reminders, new to the neighbourhood, and
address relocation cards.